Switzerland Tourism Recognized for Excellence

NEW YORK (August 21, 2013) – International luxury travel network, Virtuoso®, celebrated the close of its annual conference, Virtuoso Travel Week, last week with its annual gala. Earlier in the week, at the Destination Showcase Dinner at the Bellagio in Las Vegas, Switzerland Tourism was recognized as the winner of the Virtuoso Tourism Board of the Year Award. There were a total of six nominees for the award, which included the Tourism Boards of Mexico, South Africa and New Zealand. The award was presented only the second time after the Tourism Board of Mexico won it in 2012.

“Our organization comprises some of the top professionals in this industry, and these awards recognize the companies and individuals, such as Switzerland Tourism, who embody Virtuoso’s values as well as top performers who make this network so successful,” said Virtuoso Chairman and CEO, Matthew D. Upchurch, CTC. “We honor Switzerland Tourism as a leader, having been awarded Tourism Board of the Year in recognition of the organization’s team’s talents and contribution.”

“The Virtuoso Tourism Board of the Year Award is a true honor because it means being recognized first and foremost by Virtuoso travel advisors,” said Alex Herrmann, Director Americas of Switzerland Tourism. “It’s an acknowledgement that we hold high, and I am very pleased to share this recognition with my team.”

About Switzerland Tourism:
Switzerland Tourism is the official National Tourist Office of Switzerland and operates in 30 countries around the world with the goal of promoting Switzerland as a travel, vacation as well as a convention and incentive destination. In the Americas, Switzerland Tourism operates offices in New York, Los Angeles, Toronto and São Paulo. For more information: www.myswitzerland.com

About Virtuoso:
Virtuoso® is the industry’s leading luxury travel network. This by-invitation-only organization comprises over 340 agencies with more than 7,200 elite travel specialists in 20 countries in North and South America, the Caribbean, Australia and New Zealand, as well as over 1,700 of the world’s best travel providers and premier destinations. The network’s member agencies generate over $9.6 billion annually in travel sales, making the group the most powerful in the luxury travel segment. Their relationships with the finest travel companies provide the network’s affluent clientele with exclusive amenities, rare experiences and privileged access. For more information, visit www.virtuoso.com. To view Virtuoso’s latest videos, go to http://www.youtube.com/user/VirtuosoTraveler.

Media Contacts:
Alex Herrmann
Director Americas
E-mail: alex.herrmann@switzerland.com

Misty Ewing, CTA
Virtuoso – Director, Public Relations
Phone: 202.553.8817
E-mail: mewing@virtuoso.com